Leona
Stalker
- Joined
- Jan 26, 2006
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- Art of War
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- Leona DaVinci
I Dont know what is the average customer retention in others mmorpg, but have seen hundreds of players go through our mmorpg and from thouse very few remain.
Of course, if you are involved with helping new players, then even a 'normal' retention rate of 'only' 30% looks horrible.
It is the reason why i stopped 'official' mentoring long ago. Couldn't stand it. Only had a few disciples and half of them left after a short while. I appreciate people who can deal with that but i rather kept trying to help a bit older players with hunting advices. That was way more satisfying for me.
However, i don't know what the retention rate is, and obviously you don't know it either. Personally i think considering the nature of EU i would call anything around 10% a huge success!
Of course a RCE game attracts lot of people with unreasonable expectations, and of course most of this group will leave at some point, most sooner then later. Nothing can change that.
Everything makes me believe that this rate could be improved. First making an effort to communication, promotion and advertising. Secondly changing changing the idea that this is a game "free" by the reality: "This is a game where each player decides how much money will spend to play it and when he will do it."
"Free to download" and "No monthly subscription fee" is what i did read 5 years ago on the website before i started, and thats whats still written there.
Ahh, and also there was one sentence something like "make a living by hunting, mining..." somewhere. I had a good laugh once i realized some people understood that as "make a real life living".
Of course i assumed "in game living". I was rather surprised to discover some people are actually making a real life living.
That was the idea that attracted me: No base Fee and if i 'work' harder ('work' like in any hobby) make better decisions, be modest and patient, gain in game knowledge then i can play for free and progress. I realized the RCE part will make it hard, because after MA got their share it is a competition about markup between the players. Even a one day noob can understand that.
And thats exactly what i got delivered!
The one adversing poster with "Tired of killing monsters without getting payd..." Well, i thought it wasn't such a good idea. However, from my view it is not so untrue either.
When they discover that they must deposit real money again and again to have any chance of ever withdraw money, they will not return.
Come on, i know so many people who never deposited and have withdrawable amounts of peds. And i see such a clear difference in behave patterns between those who profit and those who don't that i really really don't buy into that. What you actually meant is: When they discover that they must work in game* to have any chance of ever withdraw money, they will not return.
* I am not talking reselling or any other service profession. I consider anybody who, and even if slow like hell, earns by mining, hunting or crafting an 'in game professional', and professionals do work. Point.