The question that should be considered is about the economics of "something for everyone" and what is the true cost?
Now this is a fantastic question and kudos to you Lily for asking it.
A due diligence would have to be undertaken to quantify the costs involved, however I could not imagine it would be more than the rate at which we are losing customers to bad loot, event losses, mission rebalancing, upstarts like diablo 3 and others just to mention a few.
This is a question I can not answer unfortunately, though I do not see a massive change being needed and the costs associated with that change would need to keep MA & PP afloat and happy.
Not making excessive profit, but enough to continue on with development and have something left over at the end of it all.
We have all the fundermental systems in place, what would be needed is an assessment of all items, mobs and loot tables vs the impact of rulesets in the ruleset & balancing engine that effect outcomes.
Will this be a posative or a negative.
Well here is a dilema that we face;
Todays population playing Entropia has dwindled to the extent where we mainly have only two major classes left playing -
1. Those who are here to gamble and have fun,
2. Those who are here merely to be social and have fun.
The minor groups are no long existent in great numbers that they can any longer be considered a group.
What we are missing is the filling, the numbers to make up the major group which is no longer present, the gamers here for the rce potential (Not including the limited number of what we term long term uber players); but more the general everyday folk here to have a go at making a little profit or a little loss for the fun of it which is affordable and not a great hit to the budget if it does turn out a loss.
The primary group we mainly have today is those who are here to gamble (As stated by a few people such as in Crones' post), lose big or win big and this saddens me as it will add to the cost of change with the potential to lose a few of these people (Our present day primary playerbase).
However, there is a far greater potential to bring through new groups of people who are looking for fun, the rce element and to play an affordable game which has some quantifiable factors to it, and ofc some unquantifiable; presently we are missing the quatifiable (stablizing) factors which are the most important to provide a to the psychological needs of each individual playing Entropia Universe.
The unquantifiable which at present represent the entirity of the Universe at this point (85%+) do not provide a "stable environment" to retentively keep those who are lured to the potential of making a bit of coin for fun
in an affordable context.
The wheel needs to be changed somewhat, atm it is octagonal, it needs to become more rounded in its design, simplified for smother operation and for a more pleasant journey.
The smaller unquantifiable portion mentioned
ONLY as an example on a conceptual level must remain as to not lose the essence of Entropia (Chaotic elements) in our Universe of challenges.
The short version being, simplification of the loot subsystem including a better balance between a GREATER quantifiable portion to meet the many psychological needs of human beings when it comes to money and a LESSER unquantifiable potential to improve upon that which is quantifiable in making a profit or continuing with a steady but small loss to the service providers (MA & PP) in which they use to pay investors, equipment TCO, utilities, rents and their employees.
I feel the present boost in cash 6 mil USD from CLD sales should be partly used into researching out the costs involved with change and potentially making those changes before initiating a full fledged worldwide marketing campaign involving both digital media (banner logos) and paper (magazines/game reporters).
The changes to the foundation of Entropia in improving the wheel (Loot subsystem) being the primary element that makes up the RCE concept in this game would be a beneficial stand point to take to combat the prior, Entropia is all about gambling which plagues the greater review and commentary media content out there as of present.