Here's an example. ARIS was launched recently. So many people in there, why? It's not just the MU and the new items, the planet is close to Calypso and does not require going through lootable to get to it, you can even TP back tpo Caly for free, hence why it's so popular. So that's what people need: good items to work towards, proximity to the capital, no pirates. All of that facilitates mass activity, including trade, yes, you can trade on ARIS, there's stuff moving an auction, unlike other places, where everything is just dead and you got a pirate stationed at the SS. So when it comes to things that need fixing, look at what was done right with ARIS and what's being done wrong elsewhere.