MindArk's Virtual World Platform Sees First Independent Partner Launch

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from http://www.prnewswire.com/news-rele...irst-independent-partner-launch-90070897.html



New Rock and Roll Planet Discovered in Entropia Universe

GOTEBORG, Sweden, April 7 /PRNewswire/ -- MindArk PE AB, developer of the Entropia Platform and publisher of Entropia Universe, announced today the launch of the first independently developed virtual planet in Entropia Universe. "Rocktropia" is a themed adventure world for music fans, developed by NEVERDIE Studios of Los Angeles using the Entropia Platform.

Jan Welter Timkrans, founder and CEO of MindArk comments, "The Entropia Platform is the result of several years' work that has enhanced MindArk's business model, organization and technology. Its flexibility supports differentiated ranges of use from MMOG environments to social virtual worlds and three dimensional simulation environments, providing them with full access to a real money economic system, high quality graphics and online entertainment features. We are delighted to welcome Rocktropia to the virtual universe and look forward to a range of other planets coming online soon. It's a great beginning, but it's just the beginning."

David Simmonds, Director of Business Development at MindArk continues, "Our solution offers full avatar portability between independently developed virtual environments. This allows users to easily transfer their avatars, as well as their digital assets, between separate vendors. A single Entropia Universe account provides access without the need for multiple login accounts, and provides the highest level of security for users and service providers alike."

Entropia Universe boasts a high ARPU (average revenue per user) and points the way to a profitable turn key solution for entry into the 3D Internet via revenue share, for organizations which have been impacted by the shifting media landscape. Planet Calypso, the first planet in Entropia Universe, has been online since 2003, became profitable in 2004 and had an economic turnover of 422M USD in 2009. Entropia Universe is a virtual universe for entertainment, social interaction and e-commerce. It is available for free without subscription fees.
 
Sounds like the US corporate system: It is better to make $5 per persons with 100 customers, than to make $1 per person with 1000 customers.

Looks better on the books to be getting $5 than $1 per person.
 
Maybe they should turn that down a bit and get more people to stay in EU. :scratch2::scratch2:

But then how could they afford to develop all these "independent" partners...
 
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