True, but MindArk PE AB is not interested in player retention.
Reason: UNKNOWN
I've only been playing for about four months so don't know if I'm
qualified, but I get this impression as well. I was amazed at the graphics quality and other aspects of EU when I logged into the game for the very first time in the starting zone, so was expecting to see tens and tens of AVs almost constantly, yet you see just a few participants here and there.
As to the reason or reasons, maybe they don't want more than a certain number of players at any one time due to server considerations, and or because the existing trading elite don't want more competition.