Its just MA looking to grab some more headlines and media attention. This is the lottery effect MA is trying to get, ie they hope that the bigger the HOF the more greed will take over and increase amounts spent in game by players. I myself like you and many other believe in the sustainable model (small amount skimmed off top(decay) = MA profit, then rest of the money is feed back semi-evenly to all players), and with this model more player satisfaction is generated. But where’s the headline grabbers in that?
As apposed to the lottery model. This doesn’t appeal to me as I’m well aware of the large permutations involved in winning and don’t get a buzz off the luck/chance factor. But, from a PE business model, if you start dropping 100k HOF frequently, you will attract a new type of player – ‘the irrational gambler’ who is just after the illusive Urber HOF’s.
It’s a balancing act, that I think will be another ME hard lesson learned. Ie. Don’t forget your current demographics who just want to have a bit of fun (using strategy and Gameplay etc), and not just pull a leaver with lifeless eyes.
I hope this is not the future MA is planning..