simple suggestion to avoid the mass crowd, FPC dude appears at random and in chat "Chance for X reward click wormhole now"
creates wormhole to remote place and then depends on how many ava's there are plays games for 10 mins or so to give out gifts, IF ok first person to find "insert unique item" gets a uber special boat
I was on RT thought the whole event and even though I did not take part the way way they handled it was amazing (ok I know less players there IE the wormhole suggeston)
the 1st part a quiz then random quick tests like the one where "right take off all clothes and the 1st person to find <insert avatar> gets the prize."